Post by Bob on Sept 21, 2011 12:16:07 GMT -5
The power of Google is without dispute, as any of us who operate or write for a Web site will tell you. Almost anyone with a Web site on the Internet is, one way or another, subject to the whims and mercies of the Google search engine (and, to some extent as well, Google News and the other Google services).
If Google loves us and shares its juice, we make more money. If the Google algorithm dislikes us, looks down upon us, or believes we’re “gaming it,” it does its best to “disappear” us off the consumer Internet. Even a blog like ZDNet Government, which get a large chunk of traffic from regular readers, feels the effect of Google’s affection. On days when my articles are picked up on Google News, for example, I get a tremendous surge in new readership.
If Google loves us and shares its juice, we make more money. If the Google algorithm dislikes us, looks down upon us, or believes we’re “gaming it,” it does its best to “disappear” us off the consumer Internet. Even a blog like ZDNet Government, which get a large chunk of traffic from regular readers, feels the effect of Google’s affection. On days when my articles are picked up on Google News, for example, I get a tremendous surge in new readership.
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