Post by CMF Newsman on Jan 24, 2012 8:18:14 GMT -5
A pair of local typeface designers have launched an online fundraiser to finance a unique idea: design a font specifically for Chattanooga.
Robbie de Villiers and Jeremy Dooley originally presented their idea of a unique city typeface at the 48 Hour Launch entrepreneurship event in November of 2011 where it received a lot of positive support. They then formed a team and began soliciting ideas and funding the project.
"As we currently envision, the font will be available without cost exclusively to Chattanooga. We hope to see the font used for the city website as a webfont, for city-associated signage, brochures, logotypes, and even private enterprise projects with a Chattanooga focus," they said.
"We anticipate creating four weights, and style sets would allow unique font customizations for each district and major subsection of the Chattanooga metropolitan area, giving each area its own unique identity while still being part of the whole of Chattanooga."
Read more: www.wrcbtv.com/story/16579747/local
Robbie de Villiers and Jeremy Dooley originally presented their idea of a unique city typeface at the 48 Hour Launch entrepreneurship event in November of 2011 where it received a lot of positive support. They then formed a team and began soliciting ideas and funding the project.
"As we currently envision, the font will be available without cost exclusively to Chattanooga. We hope to see the font used for the city website as a webfont, for city-associated signage, brochures, logotypes, and even private enterprise projects with a Chattanooga focus," they said.
"We anticipate creating four weights, and style sets would allow unique font customizations for each district and major subsection of the Chattanooga metropolitan area, giving each area its own unique identity while still being part of the whole of Chattanooga."
Read more: www.wrcbtv.com/story/16579747/local
